Your listing score reflects how well your listing aligns with the best practices and SEO requirements of the platform it’s published on (like Etsy, Shopify, or eBay). Scores are generated using marketplace-specific criteria such as title structure, tags, descriptions, and photo setup—helping you instantly see where improvements can boost visibility and performance.
When you click Optimize or use the green wand icon, Vela’s AI rewrites or adjusts content like titles, descriptions and other SEO fields to improve relevance and clarity—raising your score and discoverability. You can preview AI’s suggestions, Keep them as-is, or Retry for new results before publishing.